Posts tagged real estate investing

HOME STAGING HUNTINGTON BEACH


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Pro Staged Homes was called in to help this savvy homeowner get her condo prepped for a fast sale and for the highest possible price. This smart seller won’t be leaving any money on the table!

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REAL ESTATE INVESTING AND HOME STAGING GO HAND-IN-HAND


You’ve purchased the property and have rehabbed it and now it’s time to sell it. Are you prepared to do everything you can to get the best possible price and return on your investment? Sure, in this market, houses are selling fast but with the lack of inventory, don’t you want a bidding war over your property? Or are you willing to chance leaving money on the table? Real estate investing and home staging go hand-in-hand.

When it comes to vacant homes, 90% of the population cannot visualize in their minds how or if their belongings will fit into a space. That’s one of the reasons it is so important for investors to stage their vacant properties. At a minimum, you should consider staging the main living areas of the home, including the living room, dining room and family room if there is one. Investors should also consider staging the master bedroom and at least lightly staging the kitchen. Sellers need potential buyers to connect emotionally with the home and properly staged rooms create and secure that connection.

 

Living Room Before: Quiet Hills before

Living Room After: Quiet Hills after

A house that’s staged shows buyers the home’s features and focal points, the things that make that particular home special. And they will be attracted to homes and rooms that create visions of warm, cozy days and evenings spent in the space. Home Staging does just that.

Which room is going to attract a buyer?

This dark, empty space, or Living Room Before

 

This inviting, stylish living room? Living Room After

You’ve made a large investment already and your goal is to get the highest ROI that you can. Including the cost of home staging into your budget helps ensure that outcome. According to HomeGain’s 2012 National Home Improvement Survey, home staging nets a 196% ROI. (It is important to note that all of the projects on the list are part of the home staging process and that the cost of the staging shown is representative of an occupied property). In the case of flips, the property is considered a “vacant” stage so the staging will consist of bringing in furniture, artwork, lighting, bed and bath linens, possibly area rugs and home decor items. Cost is subject to square footage, the number of bed and bath rooms, what rooms are being staged and so forth.

You also want to make sure you a hire a qualified, reputable, professional home staging company. Keep in mind that cheaper usually isn’t better. You will get what you pay for. You want a home staging company with a proven track record.

In the end, it all comes down to buyers’ perceptions of the home and whether or not they can see themselves living there. Make sure your investment property gives buyers that emotional connection they need.

Pro Staged Homes specializes in investor-owned vacant property staging. We average less than 60 days to close of escrow.

 

 

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Pro Staged Homes      Home Staging & Redesign      San Dimas, CA 91773     909-714-1149      www.prostagedhomes.com      judy.colburn@prostagedhomes.com

   

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Home Staging Claremont: 2540 king Way


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Presented by Steve Major and Associates. Pro Staged Homes was called in to stage this beautiful rehabbed Claremont property. Now listed and offered at $639,000, Steve describes the home as a standard sale, great location, large lot. This beautifully remodeled North Claremont home is located in close proximity to Claremont trails, parks & award winning schools (including Condit Elementary). The house has a great floor plan. There are three bedrooms on North wing of the house. On the South wing is the master bedroom and an office which can easily be converted to 5th bedroom. There are new carpets in all bedrooms and beautiful slate tiles in the remainder of the house. Master bedroom has walk-in closet and sliding door opening to the back yard adjacent to patio cover. Both bathrooms have been remodeled. There are new windows throughout the house. Enjoy cooking in the gourmet kitchen which has white cabinets, granite counters & stainless steel appliances. Living room has a cozy fireplace, lots of natural lights and two sliding doors opening to beautiful backyard. Kitchen opens to a very large family room with wet bar which makes it perfect for entertaining. Outside is a large pool sized backyard (newly seeded), covered patio and a side yard. Additional features include: professionally landscaped front yard. 3 car garage, indoor laundry; New interior and exterior paint; Formal dining; beautiful mountain views; recessed lighting and much more.

Professionally photographed by Kimberly Olbrich, West Covina, CA.

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Los Angeles Home Staging: West LA Stunning Remodel


Stunning West Los Angeles home completely remodeled and staged by Pro Staged Homes.

Listing Price: $985,000 Status: Active

2744 Midvale Ave Los Angeles (City) CA 90064 Residential –

Single Family Living Area: 1,955 Sq. Ft. Bedrooms: 4 Bathrooms: 3.5

Conveniently located on a quiet street in Rancho Park neighborhood of West LA, this beautiful 4 bedroom & 3-1/2 bath home (including the addition) is completely renovated with professional designs.

This property is within walking distance to everything you want: great schools, groceries, shops, and restaurants.

Within this contemporary styled house, there are new dual pane energy efficient vinyl windows, new copper plumbing, new electrical panel and system, new recessed lighting and fixtures, new HVAC system, new exterior & interior paint, new front and backyard deck, new hardwood and tile floors, new doors and newly landscaped garden with a fountain. The kitchen has new custom cabinets, quartz-stone countertop, and equipped fully with stainless steel appliances. All bathrooms have been upgraded with mosaic tile layout, modern bath faucets and accessories. Front and backyard gardens are beautifully designed and landscaped with new plantings, pebbles, and trees.

Terms: Standard Sale Listing courtesy of Realty One Group Inc, James Chen;

 

 

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Averaging less than 10 days to an accepted offer and less than 54 days to close of escrow, Pro Staged Homes has…

Proven results in priced right-staged homes sales.

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Pro Staged Homes      Home Staging & Redesign      Los Angeles, CA      909-714-1149      www.prostagedhomes.com      judy.colburn@prostagedhomes.com

   

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HOME STAGING: DOES BEING MORE EXPENSIVE MEAN BETTER QUALITY AND RESULTS?


Does being more expensive mean better quality and results? Many people believe that when an item or service costs more it must mean that it’s because the quality or service is better. Some times, that is true. I admit I am a name brand shopper,  particularly when it comes to food and groceries. I’m sorry but in my opinion, my Haagen-Dazs ice cream tastes way better than any other national or store brand out there. And I like my Bounty paper towels and Quilted Northern toilet tissue a lot better than those other supposed leading brands.

And when it comes to service providers there is a certain satellite TV company that I much prefer over its competitor and those cable companies. I pay more for my dry cleaning because the cheap guys ruined a couple of my suits. So yes, there are times when the cost does mean better quality and results.

But this is not always the case. Take home staging for example. I don’t know of a single stager who will disclose their pricing strategy, myself included. Our course instructors advised us to develop our pricing based on how much money we need to make to support ourselves. Using this strategy, it is quite easy to see why there would be such a variance in the pricing strategy of home staging companies.

There are times when you are paying for the name attached to the staging company. Think Los Angeles based Meridith Baer and Matthew Finlason for example. Extremely talented, highly reputable and respected. You pay for that. But at the same time, these people are staging for the uber rich, not your average home seller.

Some staging companies carry their own inventory so they have warehouse and storage overhead costs such as rent or a mortgage, insurance and so forth. Some have employees so they have payroll taxes and costs. Some may have an office outside the home. All of that has to be included in the pricing. But not all staging companies have these expenses.

Many staging companies consist of only the stager him or herself, such as my case. On occasion I hire extra help but for the most part, it’s just me. I do not have a family to provide for nor do I have a spouse or significant other helping to support me. I do not live beyond my means so I do not have excessive bills and expenses. But I do have to support myself for today, tomorrow and the future. I still have to be able to put food on the table, gas in the car, save for rainy days and retirement. So based on the strategy I was taught to develop my pricing strategy upon, my costs may not be as high as others.

So when Pro Staged Homes submits a bid to a prospective client that comes in lower than some others, does that mean that my work is not as good as my competitors? That I am using cheap furniture and accessories? Absolutely not. Don’t get me wrong, my prices are not the cheapest, but I am also not the most expensive. I pride myself on the service and quality I provide and every one of my clients will tell you I go above and beyond what is expected. In the home staging business, word-of-mouth and referrals are the biggest form of advertising and source of work.

You still need to use caution when hiring a stager, or for any business or person for that matter. There are those who give you a low bid and their portfolio will show you why their bid is so low. When hiring a professional home stager be sure to get their statistics and portfolio results because those two items will tell you exactly what you’re getting for your money.

 

PROVEN RESULTS IN PRICED RIGHT-STAGED HOMES SALES!

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Pro Staged Homes      Home Staging & Redesign      909-714-1149      www.prostagedhomes.com      judy.colburn@prostagedhomes.com

   

 

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