PRO STAGED HOMES 2014 HOME STAGING STATISTICS ANNOUNCED


Home Staging works. It’s been proven time and again. Most of the statistics you find will be based on national sales figures but Pro Staged Homes tracks the properties we stage each year so that we can conduct our own survey using data taken from Redfin.com. Redfin has a cool little feature on each property page that allows you to click a little heart up in the right corner. Once you have created your account, you click the heart and it turns red. You will then receive an email any time something happens with that property, such as it is newly listed, has an open house scheduled, changes in status (pending, contingent, sold) etc. Once the property sells, you can obtain the list price, number of days to an accepted offer, changes to the list price and selling price. These are the figures Pro Staged Homes uses to track our statistics.

So, the numbers are in and we are thrilled to report that the homes we staged in 2014 averaged less than 36 days and spent 59% less time on the market. Click the link below to see our stats and photos from some of our favorites from last year.

http://www.slideshare.net/JudyColburn/psh-2014-home-staging-statistics-presentation

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909-714-1149

judy.colburn@prostagedhomes.com

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HOME STAGING HUNTINGTON BEACH


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Pro Staged Homes was called in to help this savvy homeowner get her condo prepped for a fast sale and for the highest possible price. This smart seller won’t be leaving any money on the table!

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REAL ESTATE INVESTING AND HOME STAGING GO HAND-IN-HAND


You’ve purchased the property and have rehabbed it and now it’s time to sell it. Are you prepared to do everything you can to get the best possible price and return on your investment? Sure, in this market, houses are selling fast but with the lack of inventory, don’t you want a bidding war over your property? Or are you willing to chance leaving money on the table? Real estate investing and home staging go hand-in-hand.

When it comes to vacant homes, 90% of the population cannot visualize in their minds how or if their belongings will fit into a space. That’s one of the reasons it is so important for investors to stage their vacant properties. At a minimum, you should consider staging the main living areas of the home, including the living room, dining room and family room if there is one. Investors should also consider staging the master bedroom and at least lightly staging the kitchen. Sellers need potential buyers to connect emotionally with the home and properly staged rooms create and secure that connection.

 

Living Room Before: Quiet Hills before

Living Room After: Quiet Hills after

A house that’s staged shows buyers the home’s features and focal points, the things that make that particular home special. And they will be attracted to homes and rooms that create visions of warm, cozy days and evenings spent in the space. Home Staging does just that.

Which room is going to attract a buyer?

This dark, empty space, or Living Room Before

 

This inviting, stylish living room? Living Room After

You’ve made a large investment already and your goal is to get the highest ROI that you can. Including the cost of home staging into your budget helps ensure that outcome. According to HomeGain’s 2012 National Home Improvement Survey, home staging nets a 196% ROI. (It is important to note that all of the projects on the list are part of the home staging process and that the cost of the staging shown is representative of an occupied property). In the case of flips, the property is considered a “vacant” stage so the staging will consist of bringing in furniture, artwork, lighting, bed and bath linens, possibly area rugs and home decor items. Cost is subject to square footage, the number of bed and bath rooms, what rooms are being staged and so forth.

You also want to make sure you a hire a qualified, reputable, professional home staging company. Keep in mind that cheaper usually isn’t better. You will get what you pay for. You want a home staging company with a proven track record.

In the end, it all comes down to buyers’ perceptions of the home and whether or not they can see themselves living there. Make sure your investment property gives buyers that emotional connection they need.

Pro Staged Homes specializes in investor-owned vacant property staging. We average less than 60 days to close of escrow.

 

 

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Pro Staged Homes      Home Staging & Redesign      San Dimas, CA 91773     909-714-1149      www.prostagedhomes.com      judy.colburn@prostagedhomes.com

   

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Home Staging Claremont: 2540 king Way


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Presented by Steve Major and Associates. Pro Staged Homes was called in to stage this beautiful rehabbed Claremont property. Now listed and offered at $639,000, Steve describes the home as a standard sale, great location, large lot. This beautifully remodeled North Claremont home is located in close proximity to Claremont trails, parks & award winning schools (including Condit Elementary). The house has a great floor plan. There are three bedrooms on North wing of the house. On the South wing is the master bedroom and an office which can easily be converted to 5th bedroom. There are new carpets in all bedrooms and beautiful slate tiles in the remainder of the house. Master bedroom has walk-in closet and sliding door opening to the back yard adjacent to patio cover. Both bathrooms have been remodeled. There are new windows throughout the house. Enjoy cooking in the gourmet kitchen which has white cabinets, granite counters & stainless steel appliances. Living room has a cozy fireplace, lots of natural lights and two sliding doors opening to beautiful backyard. Kitchen opens to a very large family room with wet bar which makes it perfect for entertaining. Outside is a large pool sized backyard (newly seeded), covered patio and a side yard. Additional features include: professionally landscaped front yard. 3 car garage, indoor laundry; New interior and exterior paint; Formal dining; beautiful mountain views; recessed lighting and much more.

Professionally photographed by Kimberly Olbrich, West Covina, CA.

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HOME STAGING RANCHO CUCAMONGA


When Kristan Stacey-Graf signed her new Rancho Cucamonga listing she called on Pro Staged Homes to help her client prepare the house for market. Having worked with us on a previous listing, Kristan knew we would go above and beyond the call of duty and do everything necessary to assist her and her client.

We prepared a written consultation for the client and were then hired to implement those recommendations. We brought in the necessary people and resources and proceeded with our plan, which included:

Pulling the carpeting from the powder room and tiling it, replacing the mirror and removing some dated hardware. We painted the vanity and added new hardware. We also painted the vanities in the master bedroom and guest bath room and added new hardware to them as well. To keep the budget reasonable, we spray painted all of the cabinet hinges black to coordinate with the new knobs and handles for a more cohesive look. We also ended up pulling the carpet from the master bath and replaced it with tile as well.

 

Powder room before          Powder Room After

Grout before cleaning          Grout after cleaning and repair

 

We patched and painted the nail holes throughout the house and replaced and/or updated all of the cabinet hardware. We cleaned and repainted the grout on the kitchen counter tops, replaced the hall and master bath light fixtures and had the seller remove everything from the house that we could not use for staging.

 

cabinets before  cabinets after

We were also hired to stage the property. So, using the homeowner’s existing living room and master bed room furniture, we brought in additional furniture for the family room and dining room as well as accessories, bed and bath linens, plants, lighting and artwork.

We were also hired to stage the property. So, using the homeowner’s existing living room and master bed room furniture, we brought in additional furniture for the family room and dining room as well as accessories, bed and bath linens, plants, lighting and artwork.

Living Room Before    Living Room After 

   Master bedroom before     Master bedroom after

The property is now listed for sale. It is a 5BR 2.5BA 2050 SQ FT Pool Home offered at $449,000.00. The listing agent is Kristan Stacey Graf of Keller Williams East Foothills.

 

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PROVEN RESULTS IN PRICED RIGHT – STAGED HOME SALES.

 

 

 

 

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Pro Staged Homes      Home Staging & Redesign          909-714-1149   

  www.prostagedhomes.com      judy.colburn@prostagedhomes.com

   

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HOME STAGING in Temple City


HOME STAGING IN TEMPLE CITY  (Draft) (edit/delete)

Pro Staged Homes was called in to help these Temple City homeowners get their property sold. It had been on the market for 90 days with no offers. The new listing agent brought us in because he knew we could help put this property in market-ready condition. The issues? There were a few. 1) The house is currently rented out to several tenants, each renting their own room and sharing the kitchen, baths and living areas. 2) The front part of the house had been added on as the owners worked out of their home, so they added on an office and lobby/reception area. 3) The kitchen needed to be updated. We prepared a written consultation with several suggestions to successfully prepare the home for market. The homeowners chose to implement some of recommendations which vastly improved the look and feel of the home. Once they were don, using some of their existing furnishings and bringing in some of our own we created a cohesive, pulled together property that is sure to bring a sale.

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Proven results in priced-right, staged-home sales!

Pro Staged Homes Home Staging & Redesign Los Angeles, CA 909-714-1149 http://www.prostagedhomes.com judy.colburn@prostagedhomes.com

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Pro Staged Homes      Home Staging & Redesign           909-714-1149      www.prostagedhomes.com      judy.colburn@prostagedhomes.com

   

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HOME STAGING 101: PREPARING THE HOME FOR SALE


It’s home staging 101. The basic things a seller has to do if they want their home to sell in a reasonable amount of time and for the best possible price offer. Preparing the home for sale. By now, everyone has heard the news, you have to:

Clean

Declutter

Depersonalize

Those are the top three items every seller must complete before they even think about listing their home. If the house doesn’t show great curb appeal and clean, spacious-looking, updated rooms in outstanding online photos there won’t be many serious buyers showing up to view it, it won’t get top-dollar and it won’t sell very quickly.

Pro Staged Homes was recently called in to help a seller whose property had been on the market for 97 days with no offers. They had hired a new listing agent who suggested they have the property staged.

It is a challenging property in that the sellers, when they lived there, built an addition to the front of the home where they ran their business from. After they moved out, they rented rooms in the back of the house out to individual tenants who still live there. Half of it was a hodge-podge of furniture and personal belongings, the other half empty.

We arrived for the consultation and room by room, made a list of repairs and changes that really needed to be made if they were serious about getting it sold. The owners were eager to sell the property and so they made some, but not all of the suggested repairs and updates. However, they made enough changes and repairs that with home staging the property is at a point where they can reasonably expect a sale and good solid offer.

Take a look at these before and after shots. They clearly show the difference in how the house looked when it was first listed to the way it shows now:

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This property needed to be cleaned up and pulled together, made to feel like a complete home rather than a community gathering spot. Buyers need to be able to see the house as a home, a home they can live in. We think we have accomplished that objective. Stay tuned for news of a sale!

Proven results in priced rightstaged home sales.

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